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	<title>Comments on: The 3 Phases of Digital Branding: Phase One- Get to the Core!</title>
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	<link>http://www.brandlessons.com/brand-development/the-3-phases-of-digital-branding-phase-one-get-to-the-core/</link>
	<description>Putting the Human Element Back into Branding</description>
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		<title>By: Jason S. </title>
		<link>http://www.brandlessons.com/brand-development/the-3-phases-of-digital-branding-phase-one-get-to-the-core/comment-page-1/#comment-287</link>
		<dc:creator>Jason S. </dc:creator>
		<pubDate>Fri, 08 Apr 2011 01:47:56 +0000</pubDate>
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		<description>I couldn&#039;t agree more Kevin.  Creatives tend to forget the core to the issue and find themselves on thought tangents that lead no where.  The actionable goals need to be determined and always on the mind.  Nothing should be discussed if it doesn&#039;t correlate with them.</description>
		<content:encoded><![CDATA[<p>I couldn&#39;t agree more Kevin.  Creatives tend to forget the core to the issue and find themselves on thought tangents that lead no where.  The actionable goals need to be determined and always on the mind.  Nothing should be discussed if it doesn&#39;t correlate with them.</p>
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